eCommerce websites are extremely competitive, and getting the right customers is vital. If a customer has to go through too many steps or experience poor navigation, they will leave your site without making a purchase. These ecommerce design errors can be avoided by planning your site properly and understand how users will navigate your site.
One of the biggest ecommerce design mistakes that people make is not using high-quality images on their product pages. A poor image can derail your website’s potential sales. This is why it is important to use a professional photographer for your product pictures, and make sure the pictures are sufficient in size to showcase the finer details of your product.
Another mistake that people make is to not create consistent layouts for their pages. Different layouts for pages could cause confusion for the user, and also make the appearance of the site unorganized. It is essential to create a design plan and make sure that all your pages follow the same format.
People often do not provide contact details on their online sites. This can be a huge mistake as it can make the website appear unprofessional and may cause potential customers to be skeptical of the business. It is essential to include your contact information easily accessible spot on your website to ensure that customers know who to contact you should they have any questions.
Avoiding these ecommerce mistakes will ultimately lead to an improved customer experience and higher sales. Follow these easy steps to ensure that your ecommerce site is user-friendly, and converts visitors to customers.